Managing project

GILL-alienation Group for Lean Construction (1993) proposed the concept of lean construction, because of the report- ‘Application of the New Production Philosophy to Construction' which was written by Laura(1992). Howell and Ballard (1997) set up LLC-The Lean Construction Institute and Introduced Lean Project Delivery System (LAPS) in order to reduce the waste at each part of project. This article will discuss on diversity contents in LAPS such as its principles, theory, ‘OFF analyses another approach, which is mentioned in the MAMBO, being used in construction as well. . Discussion . 1 the application of LAPS in construction industry LAPS consist of 4 major parts which are project definition, lean design lean supply and lean assembly. Moreover, different parts internal with each other in these 4 major parts (Ballard 2003). Project definition are required to contain all stakeholders aims and values, the concept of design as well as the criteria of design. Lean design not only needs to reflect the values, concepts 3 and criteria but also saves time to develop and explore alternatives.Lean supply is definite as an effective system which includes detailed engineering, fabrication and livery. Lean assembly consists of how to deliver the materials and how to install them. Deeply, there are 6 principles being used to guide the implementation of LAPS. These principles contain eliminating waste, build quality in, create knowledge, deliver fast, respect people and optimize the whole. They result in 5 lean approaches to management. Firstly, specify values from the perspective of the ultimate customer. Another approach is identifying the value streams meaning all steps should create value.Thirdly, creating flow is making the value-creating steps flow. Fourthly, the customer should be guided to actively pull the product from you. Finally, insistently implementation former approaches until a state of perfection is reached. According to these principles and appro aches, James (2008) analyses the whole process of construction and then make the procedure quantization in order to improve the productivity. However, the production process in construction differs from manufacturing industry in that it is more complex and unpredictable.Slake(2000) found transformation flow value generation (TFH) theory which can implement LAPS into construction industry. This theory seems construction as a special kind of manufacture. So the method we used to manage construction is called lean construction. It is a continuous process around value stream in order to satisfy all stakeholders demand and eliminate waste (Dickinson et. Al, 2004). According to the definition of lean construction 4 and TAP' theory, the application of lean construction theory can divide into maximize value, minimize waste, stream management and projects delivery.Woman et al (1996) believe that the most important thing of maximizing value is finding out what stakeholders are. During large e ngineering project construction, stakeholder is a complex and dynamic system (Bertelsmann, 2002). According to Ballard and Howell (2003), the production design and process design should be integrated in order to reduce variation in the construction process. Maximizing value means fulfilling the propose value in an acceptable cost instead of reaching the goal with the lowest price (Bertelsmann 2002).Waste can be conclude as defective product, supply more than demand, inventory, unnecessary working procedure, useless staff movement, unnecessary transportation of goods and waiting (Non, 1978). The eighth kind of waste was found that the design and service are not accord with costumer's waste. Macomb and Howell (2003) considered the information is not received which is a waste as well. Stream management has a significant influence on construction. There are 7 kinds of streams in the procedure namely, preparation work, site, staff, equipment, material, information and external conditions .In order to manage these 7 streams, people need to set up a buffer which can make the stream work effective and efficient. Project delivery is used in construction which is based on the LAPS. Ballard and Howell(1993) found the Last Planner System (PICTURE 1) which was design 5 on the rational of LAPS. In the Last Planner System, the last planner such as site administrator will be responsible for planning the resource requirement for next week. Then, manager will use Per Plan Completed (PC) to evaluate the weekly plan.Design criteria Master Schedules & Phase Schedules Work structuring Selecting, sequencing and Current situation & sizing work we think can prediction Information Preparation Order Selecting, Ranking, Workload production Weekly Schedule Resource Look-Ahead Plan be done Production Feedback Completed Work PICTURE 1 MAMBO There are several project managements are introduced in the MAMBO. Namely project integration management, project time management, project cost managemen t, project quality management, project human resource management, project communications management, project risk management, project procurement.Firstly, project integration management means the 6 method integrates consolidation, articulation, combinational characteristics as well as integrative actions which are important to complete the project, meet the customer, achieve stakeholder requirements and manage expectations. Secondly, reject time management can be defined as identifying and estimating diverse schedule activities in order to timely complete the project. Thirdly, project cost management contains planning process, estimating process, budgeting process and controlling costs which can result in an appropriate budget.Fourthly, project quality management can be divided into quality planning, perform quality assurance and perform quality control. Fifthly, project human resource management require planning the staff resource so that it can determine and improve the project te am, furthermore, using the feedback to manage the team. Sixthly, project ammunitions management is a method that sufficiently conveys the useful information to stakeholders. Seventeenth, project risk management means to predict and analysis the possible risk so that planning the response and the preventive method.Finally, project procurement management consists of planning procurement processes and communicating with sellers, buyers and administrations. 2. 3 Comparison Current management methods regard the project as a sequential, simple and predictable producing system. Furthermore, they decompose the project into activities, work package, mission and so on, every mission can be implemented independently as well. These methods all use a top-down 7 management. Planning and present under the best of circumstances. As a result, the plan does not reflect complexity, high uncertainty and dynamics of the construction.It leads to the initiative can not be well-planned and well-executed. I n contrast, LAPS seem the construction as a complex, dynamic and nonlinear producing system. The LAPS focus on the whole production system that it sets up a series of goals. LAPS underlines integrating product design and process planning, controlling them in the all product life cycle stages as well. The major preferences between LAPS and current project management focus on nine aspects. In the focus of attention aspect, LAPS more focus on the production system, but the method in MAMBO pay attention on transactions and contracts.For management object, lean project delivery looks at transformation, flow and value objects, however the current management in MAMBO focus on transformation goal. For decision making right, LAPS support to the foundation certificate in construction should take part in the decision making. In contrast, management methods in MOBS prefer to make decision follow by top-down management control system. In the design order aspect, product and process are designed together in LAPS. In MAMBO, process design will start until product design finish.For product design, designer should consider the whole product life cycle stages in LAPS. In MAMBO, designer can consider the partial product life cycle stages. For collaboration approach, all the firms in construction supply-chain should initiative cooperate with each other in LAPS. The enterprises relate with each 8 other through the market and only supply what the market demand in MAMBO. For planning, the schedule is planed from bottom to top in LAPS, but the schedule is landed from top to bottom in MAMBO. In learning aspect, learning is integrated into construction, company and supply-chain management in LAPS.

Joseph’s Story

B. Cellular processes and membrane functions that will be affected if Joseph’s heart stopped would be as follows. Oxygen, glucose, and essential ions that are required for the heart to pump will slow down. Each of his cells will have to work harder and faster which uses up his energy supply. Carbon dioxide levels inside the cells will rise, which causes his PH to drop. The mitochondria will run out of oxygen and glucose to make essential ATP, which eventually causes the cells to die. Active transport pumps will shut down the plasma membranes of his heart which in return causes sodium to leak into the cells and potassium to leak out. If heart stops the brain can no longer function and if the heart doesn’t get oxygen soon, loss of O2 will eventually lead to death. C. Lack of ATP affected the plasma membrane pumps and meant that calcium stopped moving from the cytosol into the endoplasmic reticulum of his cardiac muscle cells. The plasma membrane protects cellular contents and mediates the entry and exit of substances. The cytosol is where metabolic reactions occur. The ER has two parts, the rough ER is covered by ribosomes and is attached to the nuclear envelope and smooth ER lacks ribosomes. Lysosome enzymes normally bound safely inside vesicles began to digest the plasma membranes and the membranes of the organelles. The lysosomes are vesicles formed from Golgi complex and contain digestive enzymes. D. The coronary muscles and the heart muscles are needed in order for Joseph’s body to be repaired. The coronary muscles have to be unblocked in order to reestablish blood flow to the heart and because of have suffering a massive heart attack parts of the muscle can become permanently damage, the remaining parts that are not damaged will need to be provided oxygen. E. without ATP, oxygen, and nutrients, multiple cellular processes affecting homeostasis can shut down. The proteins in the cell membrane that were involved in the homeostatic imbalances of his heart cells were the plasma membrane itself, the cytosol where the calcium was removed, The ER, the cytoskeleton which was attacked by the proteases that spilled in the interior of the cell, and the lysosomes which were normally safely bound inside vesicles began digesting plasma membranes and the membranes of the rganelles. F. The damage to the cellular processes could have caused irreversible cell death in the brain within a matter of minutes if oxygen is not available. Water balance, ionic equilibrium, and PH balance are all key factors in the homeostasis of individual cells.

Analysis Of Human Cultural Identity

The aim of this paper is to include analysis of human cultural identity, see the following five historical and cultural periods: enlightenment; Greek and Roman culture; Jewish - Christian culture; Renaissance - Reform culture ; And industrialization - modernist culture. It also illustrates the relationship between clear examples of each era and the cultural era. The cultural identity of enlightenment can be described as the possibility to emphasize human reasons. This idea can be explained by examples like Thomas Jefferson, Dennis Diderot, Protestant. The interaction between culture and biology provides the basis for understanding cultural identity. A way to give meaning as a unit of psychological biology for integration and analysis to each person 's physiological state. Human basic physiological needs - food, gender, avoidance of pain etc - are part of a realistic model of cultural identity. Other parts include things that touch social order. With this level of psychosocial integra tion, universal needs are guided and organized by culture. Emotion, acceptance, recognition, attribution, identity, affiliation and necessity of interaction with others are active and can be identified through culture. For example, in response to the comparative state, it clearly shows that cultural integration and psychosocial integration intersect. The aim of this paper is to include analysis of human cultural identity, see the following five historical and cultural periods: enlightenment; Greek and Roman culture; Jewish - Christian culture; Renaissance - Reform culture ; And industrialization - modernist culture. It also illustrates the relationship between clear examples of each era and the cultural era. The cultural identity of enlightenment can be described as the possibility to emphasize human reasons. - Separating people's culture from the world and everything it provides. Some people think that this is because they do not like the direction of the world. Others believe that society will not accept the people they want to become. However, in some cases, the reason is as simple as religion. Amish is a perfect example of traditional culture and has more than 300 years history in the United States.

Abstract Essay Example | Topics and Well Written Essays - 500 words - 2

Abstract - Essay Example The authors note Lukas and others as the basis of their experimentation. Lukas and others studied the criticality of this problem, and came up with results that sought to be confirmed through numerous experiments conducted by the aforementioned three authors of this article. To enhance the outcome of the study, different camera sets were employed, and authors of previous related works were not contacted. The verification process set off by carrying an overview of a digital camera and the images captured using them. The imaging pipeline is analyzed, with all roles performed by the lens, filters and the sensor being presented. The outcome of this process is influenced by the camera or scanner’s manufacturer, as well as pixel values attributed to the camera. Color filtering is then introduced. Array patterns and color spaces that complement the imaging pipeline is highlighted. Sensor noise is another overview variable of the digital camera. A number of noise types are outlined, i ncluding shot noise, pattern noise and readout noise. Emphasis is given to pattern noise, which is used in the source-camera identification probe. Approaches that are correlation-based are not ignored in the underlying pursuit. Comparisons of original and denoised images are used to estimate the pattern noise frequencies, especially the frequencies that are high in that regard. Classifier training and the detection scheme are the employed approaches under the correlation-based aspect of source-camera identification. Choosing the source camera is an essential action towards assessing experimental results. Reference patterns are used, and matched with high correlation to identify the source camera. Experimental thresholds can also be used, where the source camera chosen should exhibit a higher than threshold correlation value. Figures of images, cameras and scanners are used as physical frameworks of the study. The experimental results provide a

Compare and contrast skinner and moore's different views Essay

Compare and contrast skinner and moore's different views - Essay Example So experiment and observation, highly empirical they are, but would therefore make sense. It is only through doing these based on Skinner’s point that we could understand when a certain thing happens, another thing should follow. This means things we see now are results of something happen, so there must something happening before we see things as they are. This means further that an internal psychological state exists only then that we could exactly determine it, but based on Skinner’s claim we could be certain it certainly does exist. Thus, Skinner is compelled to believe we have no free will, because there is â€Å"technology† of human behavior that controls us, and there are forces around us that cause us to create our choice or determine our behavior. Based on these, Skinner has two conflicting views: we have no control over our actions; we ought to behave in a certain way, which only implies we have choices to make, so at some point we are given the chance to control our actions. Determinism at this case seems to become incompatible with ethics, as Skinner believes forces around could either shape people as good or something else. Moore’s soft determinism According to Moore’s point of view influenced by soft determinism, hard determinism of Skinner seems to be incompatible with ethics as it could be claimed people may not be held responsible for their actions. Moore believes that a person without free will has no moral obligations. So in Moore’s point of view, Skinner must be denying something intuitive. As Moore would want to point out, the word â€Å"could† only implies we really have choices to take. That is, an able person seeing somebody drowning could either save that person or not under certain circumstance. For Moore it is morally right to save life, as this is what the moral society dictates. However, a person could also choose not to save someone else’s life and accept what the moral societ y will have to say as a result of such action. Here where Moore clearly wants to point out people have free will. Everyone â€Å"could† choose to do things, so we are left with choices. Analysis It is clear on the point of Skinner that external forces are the ones creating our choices. So Skinner is convinced there is no way we could have free will because forces around us have already predetermined our actions. At this point, Moore’s claim that we have free will cannot be compatible with the idea that we could choose for ourselves choices to take as they are already predetermined. If Skinner’s point is right, much better than Moore’s, then the two of them might be arguing something that did not exist at all and significantly undetermined. We have therefore to note that Skinner and Moore are trying to believe in the premise that â€Å"everything always being caused,† which is the very idea of determinism. This means everything we do is predetermine d. Moore’s claim could therefore create a point if free will, based on Skinner’s point of view is something that exists and a strong influential force that could determine choices or actions of people. However, if free will is something that is also predetermined, then it could create certain actions, which according to Skinner must be predetermined as well. In this case, it is relevant and valid when Skinner would claim external forces

Dietary analysis project Assignment Example | Topics and Well Written Essays - 1000 words

Dietary analysis project - Assignment Example For example, an oz equivalent of Grains is a 1 slice of bread, or 1/2 cup of rice. An oz equivalent of Protein Foods 1 oz of meat, 1 egg, or 1/4 cup cooked beans. According to the BMI report as provided, I have a BMI of 19.1. This is an implication that my body weight is normal and hence I should strive to maintain the weight by eating a balanced diet and engaging in physical activities. According to the calorie assessment report, I need to intake 2031 calories in order to maintain my current weight. However, my current intake is below the goal. My current average calorie intake is 1065. This implies that I am bound to lose more weight if I maintain my current eating patterns (Veitch 87). There are nutrients that are still deficient and others in excess in the revised diet. The significant nutrients that are still deficient in the revised diet are Calories from saturated Fat and dietary fiber. Perhaps I was unable to get dietary fiber because I did not include foods rich in fiber. In addition, the foods that I included in the revised diet were not fatty and hence the deficiency of fat as noted in the revised diet. On the contrary, the revised diet also had some nutrients in excess. These included proteins, Vitamin B3 - Niacin (mg), Vitamin B12 (mcg), Phosphorus (mg), Vitamin C and Zinc. These statistics came about as a result of the meat, chicken and turkey sausages that I included in the revised diet as having been taking in only one day. Their quantities also contributed to the excess levels of proteins as noted in the bar graph report for the revised diet. As noted in the bar graph report for my diet on that day, I am a poor observant of a balanced diet and for this reason I need to implement corrective measures in order to improve my eating patterns and food types (Veitch 46). It is through this that I will be in a position to not only stay healthy but also maintain my body weight as recommended from the BMI report. As a result, I will take certain

Arthur Andersen Essay Example | Topics and Well Written Essays - 1250 words

Arthur Andersen - Essay Example Long-range planning is most often an extrapolation of the present. It answers the question of how to get the job done. For example, if you (as a city department head) plan to provide the same services with the same frequency to an expanded city, that is long-range planning (Bateman and Snell 2009). In Arthur Andersen, planning function of management is based on unique strategic goals and competitive pressure, the need to meet customers' needs and preferences. "Once managers have assessed the various goals and plans, they will select the one that is the most appropriate and feasible" (Bateman and Snell 2009, p. 135). The planning function of management is to incorporate mission, vision, objective and goals into a well-thought development plans. For Arthur Andersen, the three basic strategic options are to grow, to remain static, or to shrink. The intent here is not to go into a detailed discussion of their application, but simply to point out the importance of establishing a clear theme of organizational direction and intent. Describing the overall strategy in clear terms is the pragmatic link to organizational objectives. Objectives, in turn, are the specific steps used to execute the defined strategy. Organizational goals are derived from the major categories of problems and opportunities, while objectives are derived from the specific issues that are listed as problems and opportunities. Thus, there will be a much larger number of objectives than organizational goals. Each objective is categorized under the specific goal that it supports. Worthwhile objectives meet certain criteria and are achievable. These conditions may be more stringent than they sound. Many times, too much is taken on in strategic-planning conferences, resulting in unrealistic expectations (Bateman and Snell 2009). Legal issues, ethics and corporate social responsibility have a great impact on planning determining the main directions and framework of future performance. The legal norms and principles are the core of planning process. Similar to other accounting firms, Arthur Andersen pays a special attention to FASB and Codes of ethics. Ethical issues involve fair treatment f all customers and high morale, strict moral principles of the profession and in personal relationships. This description implies that the responsibility of individuals and firms is to identify and respond to market stimuli and to make profits for the shareholders. Any corporate action on social issues is considered to violate management's responsibility to shareholders (Gutman, 2002). As the most outspoken supporter of the fundamentalist position, According to an accepted manifesto of the managerial view, the modern professional manager also regards himself, not as an owner disposing of personal property he sees fit, but a s a trustee balancing the interests of many diverse participants and constituents in the enterprise, whose interests sometimes conflict with those of others. What all this implies is that Arthur Andersen's managers have enough discretionary control of corporate resources to consider adding social responsibi

Law of Evidence Essay Example | Topics and Well Written Essays - 2500 words - 1

Law of Evidence - Essay Example The burden of proof aims to provide a jury with at least enough evidence to support the position of a reasonable doubt of the guilt of the accused. Therefore what must be determined in this case is whether the defendant will be obliged to adhere to a legal or evidential burden of proof. The leading case in the nature of the legal burden of proof in English criminal law1 is that of Woolmington v. Director of Public Prosecutions2, in which Viscount Sankey stated that â€Å"it is the duty of the prosecution to prove the prisoner’s guilt subject to†¦.insanity†¦.[and also]†¦statutory exception.† Therefore, applying the standard set out in this case, it would appear that the onus of the burden of proof will be placed upon the prosecution rather than on the defence. However, research suggests that this has not generally been the case. A study conducted by Ashworth and Blake showed that the legal burden of proof was placed upon defendants to prove a statutory defence in at least 40% of the Crown court cases3. Therefore, in a criminal case the defendant may likely bear the burden of proof, depending upon the circumstances and the statute (in this case, the Road Traffic Offenders Act of 1988)4. In the recent case of Sheldrake v DPP5 the question of whether driving offences would come under the purview of criminal offences and could therefore constitute a requirement for a legal burden of proof from both prosecution and defense was raised. In arriving at its decision, the Court also took into account the question of whether imposing a legal burden of proof on the defendant and thereby rendering him liable for conviction even when a reasonable doubt existed, would be in contravention of the presumption of innocence that works in favor of every defendant in a criminal case. The question of whether a legal or evidential standard of proof was to be levied required the Court to strike a balance between the

Technology Evaluation Same time, Same place Essay

Technology Evaluation Same time, Same place - Essay Example This is because the information is present in people’s profiles and also it is easier to ask the chat friends to find the information you need. This technology reduces efforts of working together where you have to organize meetings and spend a lot of time arguing and in conflict resolution, hence the amount of time spent working on tasks is reduced. In the political dimensions, the technology helps reach relevant people needed for achievement of the performance goals. The technology can reach managers due to many people being connected in the chat and this enables sharing of ideas, challenges, saves time and costs hence meeting the expectations and goals of the job description and valuing workers whom much information is shared with (Chickowski, 2009). The Internet Relay Chat helps the team members in the organization to complete tasks quickly because they reduce time for paper work and searching customers and suppliers, this therefore improves productivity. Due to the chat containing personal information of different individuals, team members understand each other well in terms of their strengths and weaknesses hence effective working relationship among those team members. Technologically, the Internet Relay Chat enables individuals to use their personal computers and even their mobile phones to chat. This therefore means that connectivity with individuals in remote parts is enabled due to the use of mobile phones and personal computers. The technology of the internet chat enables integration with applications in the intranet of the individuals using the technology hence allows its wider

Analysis - I have written my article about cloning Essay Example for Free

Analysis I have written my article about cloning Essay I have written my article about cloning. The opinions I have used in it are a highly exaggerated depiction of extremist views. I have shown, how ridiculous and outrageous these views are by overstressing every point and going to immense extremities, such as the master race and the worker race, these are so severe that the worker race would even be kept underground. I used pictures in my writing to make it easier for people to visualize the images that I am talking about because then they will be able to understand my ideas better. I have inserted a picture of Britney Spears, as she is a well-known, famous star, that many people like, or would like to be. The reason that I have included this particular image is because many people long to live like these stars and by using the image I am implying that if we introduce cloning and the so- called master race then everyone will be able to live like this. Many people believe that she is a perfect human being and this is the idea that I am trying to convey with the master race, that after using the system for a couple of decades, what will be left will be a, supposedly, perfect human race, which for many people the picture used illustrates perfectly. If I had room for more pictures on the page I would have used a picture of another stereotypical perfect male star to appeal to both sexes, but I wanted the article to look professional so I tried to keep the number of pictures too minimum. The picture will also encourage people to read the article because if they have turned over the page and they then see the picture of Britney. If they are an admirer, then they will most probably turn back to the start of the article to read it the whole way through. The reason that the picture has been repeated three times is because it shows what could be achieved by cloning, not just one, allegedly, flawless human being but as many as wanted, a whole race of them even. The repetition shows the main process of cloning as well, making an identical copy of something/ someone. I also use pictures of Morlocks from the film of the book The Time Machine by H. G Wells. The book and the films are set far into the future, this is also a little indication of the fact that this is could really happen in the future. These creatures were humans but as time has passed they started to live underground as they were using all of the earths resources, that is the main reason that I am using this picture to show what the, as I have called them in my article, worker race, would be like as my extreme plan is to have them working day and night, underground to provide the master race with everything they need. The reason that I have used such a ghastly picture is because I want it shock the reader, it will also draw attention to the article. The workers wont be good-looking, as they will never of had sunlight on their skin and never of had any of the beauty products and treatments we take for granted so the picture is an accurate representation of what they would actually look like. The contrast between the purportedly picture perfect Britney and the hideous, unsightly Morlock should make people start to think that they would much rather be with the master race rather than the workers. There is also the idea that this is what the human race has become as it has evolved and that cloning could save us from this atrocious fate and instead bring us to the attractive future that the master race offers. Two of the pictures are in black and white, these are the pictures of the worker race, these are in black and white to give a feel of darkness to the pictures and to imply that this is the sort of life they would have, never seeing any colour, whereas the picture of the master race is brightly coloured and shows an image that people feel drawn to look at unlike the pictures of the Morlocks and the ants. This means that the contrast is even more noticeable between the two sets of pictures. I have used the layout of having the pictures cutting into the writing, so that you cant help looking at the pictures while you are reading, helping the readers to picture the ideas I am putting into their heads, I have also put captions underneath the pictures to show what the pictures are of and how they relate to the topic of the article. The pictures are large and stand out from the page causing them to catch the readers eye whilst they are flicking through the paper, meaning that they read the article. I have used a strong title, Hitler Was Right, to fascinate the reader even before they have started reading the article. Including a strong political figure compels people to read the article as it looks like it could be an article of great importance. They will straight away wonder what the article could be about, causing suspense that will keep them reading until the very end of the article when they will realize that I was simply, apparently, agreeing with one very simple part of Hitlers range of ideas, that the world would be a better place if just one master race was to occupy it. This title has been written in Times New Roman and is in font size 36, I have done this so that the title stands out from all of the other things on the page. People wont be able to help noticing the title and this will generate interest in the article. The main body of the writing is in a quite large text; this is because I want it to stand out and not to be too small. The effect of this is that the article will not look as much of a difficult task to read, encouraging more people to read it. The prologue to the article is written in bold writing slightly bigger than in the main body of the text, this is so that this will stand out just a little bit more and people will read it before they read the main article. The writing in this prologue is encouraging people to read the main article. By ending it with a question the question is: why not? It makes people read on, as they want to find out the answer to this question, Straight away, in this first prologue I have shown my opinion, that I agree with cloning and all of the brilliant ideas that come along with it, this means that people will be under no disillusion while they are reading the article.

Coca cola and their internation marketing strategies

Coca cola and their internation marketing strategies Coca-Cola is one of the world leading and largest Company in the sector of beverages. It was established in 1886 by Dr. John Pemberton who was a pharmacist of Atlanta, Georgia USA. The brand has since become household drink in more than 200 countries across the world. Carbonate drinks are the single largest component in Coca-Cola Company which account for nearly 78% of the total volume sold in 2008. The company has more than 3000 products of beverages and has nearly 500 brands in its portfolio includes Coca-Cola or Diet Coke family, Coca-cola enterprise (CCE). Likewise, wide range of carbonates including Fanta, Lilt, PowerAde and sprite (Coca -Cola, 2008) Company profile: The Coca-Cola Company logo.svg Type Public (NYSE:  KO) Dow Jones Industrial Average Component Industry Beverage Founded 1892  (1892) Headquarters Atlanta, Georgia, United States Area served Worldwide Key people Muhtar Kent (Chairman and CEO) Products Coca-Cola Carbonated Soft Drinks Water Other Non-alcoholic beverages Revenue increaseUS$35.119 billion Operating income increaseUS$8.449 billion Net income increaseUS$11.809 billion Total assets increaseUS$72.921 billion Total equity increaseUS$31.317 billion Employees 139,600 (Source: Coca-Cola Company profile 2010) Coca cola in UK Coca-Cola first introduced in UK in 1900 when Charles Candler, son of The Coca-Cola Company founder Asa Candler, brought a jug of syrup with him on a visit from the US to UK. It was first sold in the UK on 31 August 1900. However, sale didnt go on frequently until the early 1920s. (http://www.coca-cola.co.uk ). The market of carbonate in the UK is normally dominated by relatively few companies. These are, in the main, subsidiaries of global corporation such as the Coca Cola Company and Pepsi CO. Mainly, the major brand of Coca -Cola Company is coke or simply Coca-Cola. Other major brands of Coca-Cola UK portfolio contains Diet Coca-Cola, Cherry Coca-Cola, Fanta , Lilt, Sprite, Dr Pepper and Schweppes. Dr Pepper has been on sale in the United Kingdom since 1982, is account to more famous among the young and teenagers peoples in the UK. The operations of the Company in the UK are categorized among CCE and Coca-Cola Great Britain (CCGB), where CCE is the manufacturer and distributor, likewise CCGB belongs to the brands which have more responsibility in the field of marketing (http://www.coca-cola.co.uk ). Coca cola in Nepal At first Coca-Cola was introduced in Nepal in 1973, which was imported from its neighbour country India. Local production of Coca-cola in Nepal was started in 1979, with the establishment of Bottlers Nepal Limited (BNL). Coca-Cola Sabco was provided the right of bottling from the Coca-Cola Company to Nepal in 2004. BNL has two main distribution channels in Nepal, which are situated in the capital city Kathmandu and Bharatpur municipality. The Marketing, Sales and Distribution strategy for BNL is mentioned as Refresh the Marketplace and contain a robust Consumer Response System to deal with the concerns, ideas and suggestions of the consumers. BNL is also dedicated to support the community through different programmes, mainly in the sector of health. In relationship with the local community, BNL also support by providing a Free Health Check-up Clinic at Bharatpur municipality (www.cocacolasabco.com). Company Strategy The Coca-Cola brand has been implemented the global marketing strategy. They are taking into account the whole world into the single market place and uniform marketing strategy was introduced by Coca-cola for many years, at present the trend is changing and various marketing campaigns are being prepared for the development of the Company in different regions of the world. Basically, decisions related to the Business are made on a domestic basis to fit in with the culture and needs of the domestic community. In 1919 Coca-Cola decided to expand its business in the global community. The Coca-Cola Company decided to take its operations around national boundaries and the research of its marketing was started in USA, china and other many countries of the global world. Due to the successful and efficient marketing research of Coca-cola, it was able to expand its business globally in different places of the global world (Source: www.thecoca-colacompany.com) Advertisement   If we consider on advertising perspective of Coca-Cola Company, advertising has more successful power to increase customers demand worldwide. Basically, advertising has to be in line with the domestic culture. An adapted marketing mix defines adjusting the mix with the established culture, geographic, cost-effective and other differences in different nations of the globe. Coca-Cola Advertisements in Nepal Radio Nepal. (Because it is accessible in most of the area in Nepal. Wall advertisement in rural area. Promotional activities such as sponsoring in a class football clubs of Nepal and organising International Cricket Tournament. Regional F.M. Station targeting young people in urban area of Nepal. (Source: www.cocacola.com.np). Advertisement of Coca Cola in Rural Area of Nepal. Coca Cola Advertisement in Rural Area of Nepal, Wikimedia Commons Figure: 1.1 Source: www.commons.wikimedia.org Advertising Strategy Coca-Cola realised that the communication media used in cities and urban areas would not work in villages because of low penetration of conventional media. The company ensured that all its rural marketing initiatives were well-supported by mouth to mouth publicity. Coca-Cola Advertise in UK Coca cola follow integrated marketing communication theory in developed and advance country. In UK TV advert carries a particular logo, images and message, then all newspaper adverts and point-of-sale materials should carry the same logo, images or message, or one that fits the same theme. Coca-Cola uses its familiar red and white logos and retains themes of togetherness and enjoyment throughout its marketing communications. Don caster Rovers Coca Cola Advert Piccadilly Circus London http://farm3.static.flickr.com/2046/2498475157_81d809fede.jpghttp://t2.gstatic.com/images?q=tbn:ANd9GcRnypilTFEvNz8lmRIDNxCtmxwqa8WXszPAZwr0mIw5bx7BE5uFmAhttp://t2.gstatic.com/images?q=tbn:ANd9GcRnypilTFEvNz8lmRIDNxCtmxwqa8WXszPAZwr0mIw5bx7BE5uFmA http://t2.gstatic.com/images?q=tbn:ANd9GcRnypilTFEvNz8lmRIDNxCtmxwqa8WXszPAZwr0mIw5bx7BE5uFmAhttp://t2.gstatic.com/images?q=tbn:ANd9GcRnypilTFEvNz8lmRIDNxCtmxwqa8WXszPAZwr0mIw5bx7BE5uFmA Figure: 1.2 (Source: www.flickr.com) This place is the most popular and historical place in the London. More than 100,000 people visit it each day. Marketing affects perception of customer. This type of advertisements has direct effect on customer perception from multinational and multicultural tourist in UK. They have different advertisement and different type of product in the base on different demographic and behaviours people. When we compare the coca cola and other carbonate soft drinks advertisements in this time we can get totally different between each other. Coca cola only highlight its name rather than other things, the product promote itself. Coca- Cola brand image and its perception between the competitors helps to mouth publicity all over the world. Marketing Communication theory and Coca-Cola Marketing communication is the systematise relationship between business and its potential market where the marketer assembles a wide and different variety of ideas, massage, designs, forms, media shape and colours both to communicate idea to and to stimulate a particular perception of Coca-Cola Company by individual people who have been aggregated in to their target market Coca-Cola use the number of Marketing communication tools for assemble such as personal selling, sale promotion , public relationship and advertisement. (Source: Smith, Berryet al, 1997) Communication strategy and business process in rural area in Nepal Coca Cola lunched simple wall Advertisement in Rural Area of Nepal. This has one of the simple communications strategies of Bottlers Nepal Limited. People who live in the rural area t havent any equipment of media such as TV, FM, Internet and good facilities of transport. Coca cola provides coke freeze to their consumer for selling their own product and they have strongly motivated to sell only their product. The model of Simple communications shows a correspondent sending a message to the receiver who receives and understands that message. Actually, real life is not simpler many messages may very difficult to get sense, fail to arrive or, are simply ignored. By understanding the needs of audience, as well as emotions, interests and activities it is vital to ensure the truthfulness and relevance of any kinds of message. Marketing System Input Processing Output Feedback Figure: 1.3: Marketing communicates process in rural place of Nepal. Market Segmentation in Nepal : In the past the market of Nepal was generally practiced the approach of mass marketing with variety of product. Due to the changes in socio-economic field and developments in transport and communication field Nepalese marketers are conscious in market segmentation. Such type of realization has reinforced by the marketing strategies of global Companies such as Coca Cola. The points which are given below describe the practices of market segmentation in the context of Nepal. 1. Non-systematic: generally, segmentation of marketing is not based on the research of systematic market. Previous experiences, management feeling and strategy of competitors have inclined marketing segmentation. 2. Variables for Segmentation: Different types of variables mainly applicable for consumer market segmentation are as follows. Geographic Demographic Psychographic Behavioural 3. Lack of Information: Generally, Nepalese marketers require complete information about the characteristics of consumers. They lean to regard research of marketing as a wasteful cost. This has embarrassed the effective evaluation of marketing segmentation in terms of their attractiveness and suitability. Risks are not research properly. 4: Government Policy: Policy of government in Nepal is not very supportive for marketing. They do not observe businessman as collaborators for development. Limitations for movement of goods and controls have discouraged the segmentation of market. 5: Lack of Ethical Considerations: considerations on environmental and welfare are generally disregarded for market segmentation in the context of Nepal. Points which are mention above clearly indicate that the concept of market segmentation is at a preliminary stage in Nepal. The importance of market segmentation is expected to enlarge in the coming years. Target market of Coca-Cola in Nepal Coca-cola targets the 15-40 age groups and is consumed by both men and women. It is really famous in young generation in Nepal and enormous chance of showing off your coolness attitude towards the opposite sex. It is also famous and widely used in restaurant, parties and social occasions. Market share and sub product of Coca-Cola in Nepal According to the Bottlers Nepal, it is planning to make the investment nearly $10m in the next three years to increase its operations of bottling and commence a brand of mineral water for the market. The bottler of Coca-Cola product in Nepal will use the resources to modernise its bottling plants in the capital city Kathmandu and Bharatpur municipality. Coca-Cola Sabco, one of the bottling partners of Coca-Cola Company, has invested nearly $45m in the last five years, and produces more than one million bottles of carbonated soft drinks every year. According to global marketing research firm ACNielsen Coca-Cola has a 67.8% market share in the field of carbonated soft drinks business of Nepal. Market segmentation in UK Beverages items of the coca-cola Companies are generally for all customers. Generally, there are some products, which are targeted to the specific customers. For example, diet coke and soft drinks are targeted to the customers who are older in age, normally between the age of 25 and 39. PowerAde sports water aim those who are fit, healthy and do sport. Winnie the Pooh sipper cap Juice Drink aim to those children whose age is between 5 to12. Positioning Positioning is the method of generating the image the product holds in the mind of customers, relating to competing products. Coca cola and Pepsi cola both of them make soft drinks, Pepsi cola may try to compete but they will still be seen as down market from coke. Coke has been situated on the process of positioning by direct evaluation and has located their products to promote their target markets. Most of the people produce an image of a product by comparing it to another product, thus evident through the famous battles between Coca-cola and Pepsi cola items. Product life cycle: While concerning to each and every product or service ever positioned before the consumer i.e. in the long term basis all the existing products and services are quiet. So most of the product may bear, grows, matures and dies. So in the business-related market place products and services are produced, started and introverted in a process which is known as Product Life Cycle. To be able to market its product perfectly, a company should be conscious with the product life cycle of its product. Normally, the standard product life cycle should have five steps which are development, introduction, growth, maturity and decline. In the case of Coca-Cola presently it is in the stage of maturity, mainly it is supported by the fact that they have a large number of loyal groups of regular customers. Coca-Cola presently in the maturity stage in UK but it has still growth stage in Nepal. C:Documents and SettingspoudelnDesktopimages[3].jpg Figure: 1.4; Product life cycle Financial Market share of Coca -Cola Company in UK Coca-Cola Company has calculated strong second-quarter profits. In 2010 total profits was $2.37 billion up 16 percent from a year ago and closely above forecasts of $2.3billions. The share price of beverage maker was reached 2.3 percent in the first fifteen minutes of New York trading. Total revenues growth up 4.8 percent to $8.67 billion. Between them the best growth markets was Brazil, where as total sales volumes were up 13 percent, and India, up 22 percent since 2009. (Source: bbc.co.uk/news/business, 2010 report) Competitors Analysis Coca-Cola Enterprise is known as the subsidiaries of the Coca-Cola Company. In 2008 carbonate of UK was esteemed nearly  £6billion; in which Coca-Cola hold nearly 60 percent value in the sector of retail and on-trade. According to mintel (2008), Britvic soft drink recognized as UK subsidiaries of PepsiCo and is known as the main competitor was 2nd place in the field of market shares of 15 percent retail sales. Flagship products of PepsiCo in soft drinks categories are Pepsi, Pepsi Max, Diet Pepsi, Gatorade and Mountain Dew, and the company of Coca-Cola also owns Tropicana and Dole, the worlds leaders in fruit juice. GlaxoSmithKline PLC, a giant in the sector of healthcare brands, is the 3rd largest carbonate drink and is also on a different level from most drinks companies in UK. Likewise, the company also focused in medicines and oral care, also on other three famous drinks items such as Lucozade, Ribena and Horlicks. Coca-Cola Enterprises had a turnover of  £1.43billion in 2006. Likewise Britvic PLC recorded total branded revenues of  £716.3m, up by 5.7 percent on 2006. John Sicher (2009) stated that Coca-Cola was the number one brand with nearly 42.7 percent in 2008. Similarly, PepsiCo was 2nd, with 30.8 percent; therefore these market shares for both of them have quietly decreased from the end year 2007 to 2008. The volume of Coca-Cola was also decrease by 1.0 percent since 2007, whereas the volume of PepsiCo products was increased by 0.3 percent. Zero coke is also one of the most significant products of KOs new innovations. Such types of beverage items are marketed like as calorie-free version of Coca-Cola model, by omitting the label of diet. (Source:www.ivythesis.typepad.com) Top ten Companies of Soft Drinks in 2009 by market share are given below. Coca-Cola ( bottling partners) PepsiCo ( bottling partners). Nestle. Suntory. Dr Pepper Snapple. Red Bull. Danone. Kirin. Asahi Breweries. Ito En. (Source: www.financenews.co.uk) Coca-Cola Company has taken its spot as No 1 Company in annual ranking of the 100 Best brand of the global world followed by the different Companies like IBM, Microsoft, Google and GE. The report prepared by the Inter brand which was uses by making combination of analysts projections, company financial documents and its own qualitative and quantitative analysis to arrive at a net present value of the year 2010 approximate that Coca-Cola brand value at about $70.5 billion, up by 2% since 2009, Top 5 Global brands in 2010 Ranking Name of the Companies Total Brand Value ($) 1 Coca-Cola 70.452 millions 2 IBM 64,727 millions 3 Microsoft 60,895 millions 4 Google 43,557 millions 5 GE 42,808 millions (Source: The Himalaya Times, 2011) Figure Source: 1.5: (Top 5 Global brands in 2010) In most of the countries of the global world the market share of Coca Cola and Pepsi cola might be 50-50, but in the case of Nepal, the structure of the market share would be 3:1. Then the actors which are credited for this data of the market share of the Coca Cola Company may not be determined easily. As far as we know, those factors should be the management and the quality it has maintained. (Source: www.ktm2day.com). In the case of Nepal quantity of production and distribution of Coca-Cola product was not constant before a couple of years because of the political situation of the country. Political parties and the workers went on for a strike all over Nepal in Bottlers Company which was directly affected to the distribution and production. On the other hand, In the case of United Kingdom the market of the carbonate is dominated by relatively few companies which are subsidiaries of global corporations such as the Coca Cola Company and Pepsi Co. In fact, Coca-Cola, BSD and own label alone report to make fit over two thirds of the carbonates market volume in the United Kingdom. Market share of Coca cola by area Area NORTH AMERICA LATIN AMERICA EUROPE MIDDLE EAST ASIA AFRICA Volume 30% 25% 22% 17% 6% RANKING 1 2 3 4 5 Figure: 1.6 (Source: Business plan on coca-cola 2010) Financial objectives Coca Cola Enterprises announced long term financial objectives on 7th September 2010 are given below. Growth of revenue will be 4% to 6 %; Operating income growth of 6% to 8 %; Income of per share growth will be in a range of high single-digit. Return on invested capital improvement should be on 20 basis points or more per year. Marketing Strategy Marketing strategy of Coca Cola enables to be the responsible company to gain goodwill of the customers of the global words. When we ask anyone who are living at any part of the global word they know and test coca- cola or not, they will say yes. Coca- Cola products are determined not only to make great drinks, but also to contribute to those peoples who are living around the global world, through its Commitments in the sector of education, health and safety, wellness, and diversity. Coke strives to be a good national, constantly shaping the decisions of business to improve the quality of life in the neighbourhood in which they do their business. Processes of Communication of coca-cola in UK. The processes of communication in Coca-Cola are given below: Message conceived decision can help to send message and provide reasons why. Message encoded information for notice and what type of layout should be more reliable and most useful etc. Communications medium selected in this type of notice. Message decoded language and knowledge should be used to send out the original message. Message interpreted which deals with meaning of notice, different ideas of recipients. Feedback supplied feedback should be supplied to sender, for example opinions, response etc. The diagram given below shows the sample of the process of communication of coca-cola. N N Message . Feedback Figure: 1.7: Process of marketing Communication (source: Schramm 1955) Recommendation an online strategy (for promotion) Form the above study and e-market research; I would to like recommendation for coca-cola company, which might be key point for success on future Website Design: E-marketing is the new and important way to build customer perception over the brand, it is important to develop attracting, informative and encouraging website page to the customers for any brand. While, the use of internet in Nepal is increasing dramatically, it is good idea for Coca-Cola Company to develop their own web site with different kind of information, ideas, promotion tools, and opportunities etc. It has multiple advantages such as; E-commerce is available 24 hours and 7 days a week, which can be used for product information and promotion. It is easy to locate merchandise and easy to change its layout in low cost and time. Face book and yahoo in Nepal is being popular day by day, it might be good idea if the Coca-Cola Company Nepal, add there advertisement in Face book web page. It will really helpful to promote their product in Nepalese market. Salesforce.com The Sales Cloud and the Service Cloud, our applications for sales and customer service (also known as customer relationship management or CRM. Force.com, our cloud platform for building and running business apps , Chatter, our enterprise collaboration application. Salesforce.com is the website which helps to manage the customer service database by establishing social and business networking with its stakeholders. E-couponing and group on Addition Recommendation for Coca-Cola Coca Cola Company should try to give more priority on its infrastructure in the market to facilitate their consumers. As the conclusion of the study conducted by the international firm Nepalese people Coca Cola Company should produce coca cola product according to the local demand and different age groups. Marketing team who are devoted for the development of Coca Cola Company should focus to increase the availability of Coke in rural areas. Most of the young generation like to drink coke two regular bottles at same time, so to provide more satisfaction to them Coca Cola Company should introduce disposable bottle of half litre. Conclusion Coca-Cola is one of the words famous and largest company in the world, which was established in 1886 by Dr. John Pemberton, More than 200 countries, near about 3000 products of beverages and has nearly 500 brands in its portfolio, includes Coca-Cola or Diet Coke family, Coca-cola enterprise (CCE). Introduced in UK in 31 August 1900, import from US. However sale didnt go on frequently until the early 1920s Coca-Cola was introduced in Nepal in 1973, which was imported from India. Local production of Coca-cola in Nepal was started in 1979. They are taking into account the whole world into the single market place and uniform marketing strategy was introduced by Coca-cola for many years. Coca Cola lunched simple wall Advertisement in Rural Area of Nepal, Coke realised that the communication media used in cities and urban areas would not work in villages because of low penetration of conventional media. The company ensured that all its rural marketing initiatives were well-supported by mou th to mouth publicity, Coca-Cola has a 67.8% market share in the field of carbonated soft drinks business of Nepal, Face book , yahoo and other online activities as might be helpful to promote their product in Nepalese market The marketing communication system is more complicated in Nepal rather than other developed country like UK. Coca cola and Pepsi cola both of them make soft drinks, Pepsi cola may try to compete but they will still be seen as down market from coke

Edgar Allen Poe: A Brief Look :: essays research papers

Edgar Allen Poe from birth January 19, 1809 and death October 7,1849 had made his mark on literary history. He was a genius who went through a very difficult life, which showed in his work. If his life had been perfect we wouldn’t know him as being a great poet. He would just be another scholar.   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  His parents were both actors. Being actors they weren’t well off only playing small roles in third-rate shows. He was one of three children although his older brother had been left to live with another family before Edgar knew him. He was living a normal childhood at the moment. This changed when Edgar was two; his mom had died of tuberculosis. Now him and his sister Rosalie were orphaned. It was not long till Mrs. Frances Allan coaxed her husband into taking in Edgar and raising him. The Allan’s were very wealthy and very able to provide him with the right education he needed to become successful. Mentally Edgar had no one. John Allan never accepted him as a family member he was more of a charity case to him. So really Edgar had lacked any true sense of belonging and never felt loved.   Ã‚  Ã‚  Ã‚  Ã‚  Anyway, he was sent to the University of Virginia. This didn’t turn out well being the atmosphere of campus was more social than academic. There are surviving letters from Edgar to John Allan describing the violence that is seen by Edgar between students. There is also a gambling problem at the campus. Edgar gambled so excessively that John took him out of school and wouldn’t let him continue with his education. He then came home where he found his love engaged to another man. Again he left home; he went to Boston and published a pamphlet of poems.   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  During his life he had a few relationships with different women. Including a marriage to his 13-year-old cousin. When he had these relationships he would still pursue other women. They were supposedly platonic though. He was always more fond of poets. Even after he had been able to marry his true love he still continued to see other women. Many had believed he was a drug addict but really he had a brain lesion. Due to this illness he had fevered dreams and intense nightmares. I believe that some of the more strange works that he wrote are also due to his brain lesion.

Seeing Ourselves: An Analysis of Ideology and Fantasy in Popular Advert

Seeing Ourselves: An Analysis of Ideology and Fantasy in Popular Advertising In the arena of advertising in modern Western society, the consumer can become numb from over-saturation. Advertising stretches over all forms of media, with independence that critic Judith Williamson says intentionally reflects our own human reality (Lord, 263). Advertising becomes a natural presence for consumers; it overwhelms us until we stop trying to understand and decode the images and slogans presented to us. In "The Rhetoric of the Image", critic Roland Barthes uses particular advertising images as dissection models to systematically extract the meaning of cultural codes. In her essay "Decoding Advertisements", Judith Williamson discusses the self-reflective advertising system that assigns human values to products to promote the purchasing of these products to satisfy a non-material need. Advertising, in effect, sells us ourselves, or at least what we would like ourselves to be (264). The combined theories of Barthes and Williamson are a solid springboard in discussing two a dvertisements: one in print and one in the medium of television. The print advertisement is for a men's cologne called "Romance". The magazine ad features a black and white photo of a man holding a woman as she bends backwards, careening almost to the point of falling off of a tire swing. The second ad is a thirty second "spot" depicting three young teenage girls who flirtatiously use their Coca Cola cards to get "free stuff" from a surprised (albeit pleased) male clerk. In both ads, beyond the surface of the initial message there resides a somewhat disturbing subtext of sexism, male dominance, and male fantasy. In order to sell their products, Ralph Lauren and Coca Cola ... ...d titillate. The old expression is "sex sells" but what really sells is male dominated sexual fantasy. This is not to say that all advertisements are sexist, or sexist against only women, but it is to say that in many ads what may seem like a simple image of "romance" or a fun trip to the store is really an entire structure of meaning. Roland Barthes and Judith Williamson employ almost scientific methods to extract rhetoric from advertising images but even their methods are not foolproof. The structure of meaning in an advertisement will vary upon the person perceiving it. The important thing is to recognize common dominant ideologies in ads, and the values that advertisements want us to desire and attain through their product. If we must buy into ourselves, we should at least make an informed decision before we accept and pay for ideology which is not our own.

Democracy and Liberal Socialism :: Politics Government Regime Papers

Democracy and Liberal Socialism This paper deals with the characteristic features of Rawls’ property-owning democracy, and whether a liberal democratic socialism can be compatible with Rawls’ political liberalism. I argue that a property-owning democracy can be compatible with Rawlsian justice while liberal socialism cannot. I understand the choice between property-owning democracy and liberal socialism as the problem of which kind of regime is more compatible with the pluralism of modern democracies. Property-owning democracy is more compatible with Rawls’ political liberalism since it permits a wider variety of the conceptions of the good than liberal socialism while at the same time permitting worker-managed firms; thus I argue that it can be understood as a "mixed" regime. What kind of economic regime is more compatible with Rawlsian justice, private ownership or social ownership of the means of production? Since Rawls has published A Theory of Justice,(1) there has been much debate over this problem. Some argue that A Theory of Justice offers "a philosophical apologia for an egalitarian brand of welfare state capitalism."(2) Others argue that his political and economic regime is completely different from the capitalism in the classical sense of Marxism.(3) But he himself rejects a welfare-state capitalism and illustrates a property-owning democracy and a liberal (democratic) socialism as economic regimes consistent with his justice as fairness.(4) I will deal with the following problems in this paper ; what are the characteristic features of the property-owning democracy as an alternative to capitalism? Can a liberal democratic socialism be compatible with Rawls's political liberalism? I will argue that a property-owning democracy can be compatible with Rawlsian justice but a liberal socialism, particularly concerning his political liberalism, cannot. And I will suggest my understanding of his property-owning democracy as a "mixed" regime. 1. Rawls's conception of property-owning democracy (5) a) the main institutions of Rawls's property-owning democracy Rawls thinks that his property-owning democracy realizes all the main political values expressed by the two principles of justice, but a capitalist welfare state does not. He thinks of such a democracy as an alternative to capitalism. Concluding his survey, Rawls outlines the main institutions of property-owning democracy as follows: i) Provisions for securing the fair value of the political liberties, ii) Provisions for realizing fair equality of opportunity in education and training, iii) A basic level of health-care provided for all.(6) Furthermore, Rawls insists upon two conditions: 1) a regime of competitive markets, and 2) state intervention both to correct market imperfections (e.

Prison and the War on Drugs

UNIVERSITY OF PHOENIX Prison and The War on Drugs Week One Assignment CJA 234 [Type the author name] 10/4/2011 ? Prison and the War on Drugs. The war on drugs has been implemented for more than 30 years. Currently, there are close to a half million persons imprisoned on drug charges in this country. That is a tenfold increase over the 50,000 in 1980. (jrank. org, 2011) In the past few years, close to $40 billion has been spent annually fighting the war on drugs. As a result of the drastic increase in drug-related arrests and convictions, the United States currently has the largest prison system in the world. The majority of these are nonviolent criminals. The estimated prison population is around nine million. The United S accounts for approximately a fourth of this number. â€Å"With an incarceration rate of 724 per 100,000 inhabitants, the United States is the unchallenged world leader in both raw numbers and imprisonment per capita In terms of raw numbers, only China, with almost four times the population of the US, comes close with about 1. 5 million prisoners. Our closer competitors in incarceration rates are Russia (638 per 100,000) and Belarus (554)†, according to the British government's World Prison Population report (National Archives, 2003). Currently, the majority of police departments have paramilitary units, or SWAT teams, many of which have received their training from military instructors. One of the main duties of these teams is to carry out drug-related search warrants. Many of these are what are called ‘no-knock’ entries, which means the officers are authorized to enter the premises to be searched without any warning to the occupants. This is so the suspects do not have time to either flee or hide or destroy any evidence. The sudden increase of drug-related arrests and convictions is one of the main causes of the current prison overcrowding situation. The overcrowding makes it very difficult for the prison staff to handle the inmates and causes some of the conditions for inmates to be less than optimal. Although the incarceration rates for crimes such as murder, robbery, and burglary have remained steady during this time, the rates for drug-related crimes have steadily risen. Currently, more than half of the prisoners in federal prison federal are there because of drug possession or drug use. This has caused the federal prison system to be much overloaded. State prisons are overcrowded as well, but because many drug charges are federal offenses, they are not affected as much. According to the Bureau of Justice Statistics, people sentenced for drug crimes accounted for 21% of state prisoners and 55% of all federal prisoners (Stop The Drug War. org, 2005). Since the war on drugs started in the 1980’s, many of the inmates in the prison system are on violent drug users or small time traffickers who pose little danger to the community. Most of these inmates could benefit more from treatment and rehabilitation programs rather than incarceration. Although most prisons today have these sorts of programs, it is much more financially logical to have them attend these programs without needing to pay to house them at the same time. The state of Arizona has adopted a policy in which all addicted offenders from prisons to probation. This is the result of a referendum labeled the Drug Medicalization, Prevention and Control Act, which was approved by voters by a 65 to 35 percent margin (National Archives, 2003). An appeals court judge has pointed out that compared to the typical Arizona offender who now gets probation and treatment, â€Å"the same guy in the Federal system is going to get a mandatory five-year sentence† (Wren, 1999). This action has reduced the number of inmates and increased the number of drug offenders receiving treatment. Although Arizona is the only state that has an automatic diversion system, other states have started using drug courts. These divert nonviolent drug offenders into community-based treatment programs. Several states are also instituting early release programs for nonviolent offenders. A popular program, which has proved to be very effective, is shock incarceration, commonly known as Boot Camp. The inmates are subjected to a regimen very similar to military basic training. The combination of physical exercise along with education, and strict discipline as proved to have a higher success rate than other programs in the past. I believe that the war on drugs has resulted in more people being arrested and convicted on drug-related charges, but has not really done much to reduce the actual number of drug offenders. Merely incarcerating them is not the solution. I believe that diversion and intensive treatment and rehabilitation programs will go a lot farther that simply locking the offender s up. Without education and reconditioning, they will just go right back out and resume their former lifestyles and activities. Another factor is that while many of those convicted of drug-related offenses are nonviolent and often first time offenders, the same cannot be said of the other inmates they will be exposed to and influenced by during their incarceration. They may come out of prison in a worse state than when they entered it in that respect. In my opinion, intensive rehabilitation, treatment and supervision programs will have a much better, long lasting effect than incarceration for these types of offenders. References JRank. org, Prisons: Problems and Prospects – Prisons And The War On Drugs. , (2011). Retrieved from: http://law. jrank. rg/pages/1809/Prisons-Problems-Prospects-Prisons-war-on-drugs. html#ixzz1d4GEsfNO National Archives, World Prison Population List, fourth edition, (2003). Retrieved from: http://webarchive. nationalarchives. gov. uk/20110218135832/http://rds. homeoffice. gov. uk/rds/pdfs2/r188. pdf Stop The Drug War. org, Drug War Prisoner Count Over Half a Million, US Prison Population at All-Time High, (2005). Retrieved from: http://stopthedrugwar. org/chronicle-old/409/toohigh. shtml Wren, Christopher S. â€Å"Arizona Finds Cost Savings in Treating Drug Offenders: Probation Program, not Prisons, for Addicts. † New York Times, 21 April 1999.

The Latest Developments of Air Transport

The commercial airline industry has grown from a few aircraft to that of a multi-billion pound industry. The Boeing 707 began a revolution in air travel when it entered service in1958.It was the first commercially successful jet aircraft. Since then aircraft manufacturers have strived to provide larger and more economical planes to aircraft companies. The basic appearance of commercial airliners has not changed much for over 50 years. Nevertheless, there has been a considerable increase in innovations and new technology within the aerospace industry. Advancements in engine efficiency, aerodynamics and new materials have all led to a significantly lower operating cost per seat mile of commercial aircraft. There have been a number of significant innovations, especially on the Boeing 787, the latest wide body jet to enter service. Composite materials are now been used in the commercial aircraft industry. The Boeing 787 is primarily constructed from composite materials. They are used in most primary structures, particularly the fuselage (see fig1). By using a unique one piece composite barrel construction, (See fig 2) the 787 eliminates the need for any fuselage lap joints, doubler longitudinal skin splices. This has a dramatic reduction in weight and drag. In addition, it also significantly reduces the amount of maintenance and inspections required. Panel construction in aircraft such as the Boeing 707 requires additional joints, fasteners and splice plates, resulting in increased weight and inspections. An example of a composite, which is used on the Boeing 787 is carbon laminate. It comprises of layers of carbon fibre that are impregnated with a polymer. Free Online Dictionary, Thesaurus and Encyclopaedia.. 2011. [ONLINE] Available at: http://www.thefreedictionary.com/composite+material. [Accessed 20th Novemberr 2011]. The use of composite materials ensures many advantages. They are lighter, stronger, do not corrode or fatigue, resist impacts better and are easier to examine during an inspection, compared with aluminium. Minor damage can be repaired at in less than an hour. Fig1 Corpu, (2007), plane [ONLINE]. Available at: http://www.google.co.uk/imgres?q=composites+on+aircraf [Accessed 01 December 11]. Fig 2 New Airplane, (2007), 21st Century Fuselage Construction [ONLINE]. Available at: http://www.newairplane.com/787/design_highlights/#/VisionaryDesign/Composites/OnePieceBarrelConstruction [Accessed 01 December 11]. The most critical expense areas for aircraft fleets are fuel, maintenance and its residual costs. New aircraft have been designed and manufactured to lower these costs. Maintenance tasks have been reduced by 30 per cent, and inspections are required less frequently. A good example of this is the 787 which does not require its first heavy maintenance check until after 12 years of service. Another advantage of using composite materials, especially in the wing structure is that it gives aircraft such as the 787 a higher aspect ratio than previous aircraft, resulting in a higher Coefficient of Lift. A lighter aircraft will reduce fuel costs and therefore have a positive effect on the range equation. Advancements in aerodynamics have led to an increase in the overall efficiency of aircraft, becoming more fuel efficient by reducing drag. Components such as winglets and wingtip fences decrease vortices created at the wing tips which cause aerodynamic drag. Winglets | Airbus, a leading aircraft manufacturer. 2011. [ONLINE] Available at: http://www.airbus.com/innovation/proven-concepts/in-design/winglets/. [Accessed 24th November 2011]. Raked wing tips create a greater degree of sweep on an aircraft wing. This enhances the wings efficiency, by increasing the aspect ratio of the wing, therefore decreasing the amount of lift induced drag produced by the aircraft. This kind of drag can be reduced by up to 6%.with the implication of raked wing tips. Blended winglets can be attached to the wing giving a level curve in place of a sharp angle reducing interference drag at the wing. Wikipedia. 2011. Wikipedia. [ONLINE] Available at: http://www.wikipedia.com. [Accessed 24th November 2011]. Riblet technology is a surface modification which consists of minute streamwise ridges and valleys, it has been proven to reduce local turbulent skin friction by up to 6 % . Houghton, E.L, 2003. Aerodynamics for Engineering Students. 5th ed. Oxford: Heinemann (book publisher). On the Boeing 767 double drooped slotted fowler flaps are used, whereas on the later 787 a simple hinged flap with drooping spoilers are used creating smoother wing technology. This results in a decrease in fuel consumption, weight, smaller fairings and fewer parts therefore reducing maintenance. Www.cdti.es/recourses/doc/eventosCDTI/Aerodays(2011) [pdf ]. [Accessed 24th November 2011]. Recently Airbus has completed the first flight of its A320 test aircraft equipped with ‘sharklet' wing-tip. The sharklets can cut fuel burn by up to 3.5% over the current configuration with wing-tip fences and increase the maximum take-off weight by up to 3 tonnes. The engine with the higher value of specific impulse (Isp) is more efficient because it produces more thrust for the same amount of fuel. A higher or more favourable L/D ratio is typically one of the major goals in aircraft design. Using these higher values will obviously increase the range of an aircraft. The latest propulsion systems have advanced, improving the economics of aircraft. Early jet airliners had turbojet engines. These engines operated well at high altitudes and speeds, but had had a high fuel burn rate. When the turbo fan engine was introduced it could move a greater amount of air at lower speeds, than the turbo jet engine, as it had a large fan attached on the front. By enclosing the fan inside a cowling, the aerodynamics was better controlled. This reduced fuel consumption, compared to a turbojet. The next-generation engine technology is provided by Boeing's engine partners, General Electric and Rolls-Royce. The latest engines being the Rolls Royce Trent 1000 and the General Electric GEnx. These engines incorporate a bypass ratio of about 10, compared to the first turbo fan engines having ratios of about 7. The higher bypass ratio allows the engine to be quieter, with significantly reduce fuel consumption. This lowers cost for the 787 operators and reduces emissions, lessening the environmental impact of the aircraft. Chevrons on the nacelles significantly reduce shock cell noise in the aft cabin. Both the Trent 1000 and the GEnx engines are interchangeable at the wing of the 787. This reduces operating costs and gives the 787 liquidity and strong residual value. Both the Rolls Royce Trent 1000 and the GEnx eliminate the engine bleed air system and associated pneumatic system. This improves the reliability and efficiency of the aircraft by further reducing fuel consumption and maintenance costs. The electric system improves efficiency by removing only the power actually needed during each phase of flight. The aircraft have a health management system which monitors the electrical systems, improving the aircrafts productivity. General Electric recently delivered a new innovation in technology producing advanced composite material fan blades .The process results in a 100% defect-free, carbon-reinforced epoxy blade , which means no voids in the fibres. In order to accomplish this, advanced sensor and data acquisition systems were used. This technology will continue to be used on wide-body aircraft of the future, Resulting in lower cost, and greater efficiency. Duncan, Tom, 2010. Engines of Today. Commercial Airliners, 2, 8. An innovation to watch out for in the near future is the use of Titanium aluminide turbine blades. Titanium aluminide’s low density means that a turbine blade will be about half the weight of a blade made from a traditional nickel alloy blades. Reducing the density and the weight of an aircraft engine has huge benefits. Materials of the Future – Online Stuff – Science Museum London . 2011.. [ONLINE] Available at:http://www.sciencemuseum.org.uk/onlinestuff/stories/materials_of_the_future.aspx. [Accessed 16 December 2011] Using the range equation you can calculate the range of an aircraft, if you have the value of the following components. R = distance flown (m) u = velocity (m/s) Isp = specific impulse (s) L/D = lift-to-drag ratio (dimensionless) Winitial = gross aircraft weight at the start of cruise (kg) Wfinal = gross weight at the end of cruise (kg) Houghton, E.L.H, 2003. Aerodynamics for engineering students.. 5th ed. Great Britain: Heinemann (book publisher) The engine with the higher value of specific impulse (Isp) is more efficient because it produces more thrust for the same amount of fuel. A higher or more favourable L/D ratio is typically one of the major goals in aircraft design. Using these higher values will obviously increase the range of an aircraft. The appearance of aircraft has not changed much over 50 years because when it was first designed the cone shaped fuselage with wings attached had good design and technology features. The process of designing and producing a new aircraft is very expensive and risky. There is enormous economic risk along with a large investment and liability risk. The (you bet your company curve) plot below shows the cumulative gain or loss in an aircraft project during its life. It was recently estimated that a new large airplane project at Boeing would take 20 billion dollars to develop. Origins of Commercial Aircraft. 2011. Origins of Commercial Aircraft. [ONLINE] Available at: http://adg.stanford.edu/aa241/intro/origins.html. [Accessed13 December 2011] Aircraft manufacturing companies are not likely to take risks on projects that rely on unproven technology. This is the reason that innovative concepts are not likely to be tried out on the next generation of commercial airliners and why aircraft such as the 787 look so much like the Boeing 707. Customers of commercial aircraft manufacturers can sell their planes which are basically the same appearance as 50 years ago. There is not enough financial gain to design an aircraft with a different appearance. In addition, passengers may prefer to board an aircraft that consist of a tube with wings rather than an aircraft in the shape of a large triangle. The new 787 Dreamliner is a prime example of how innovations in new airframe and propulsion technology can lead to a more efficient aircraft. From innovative composite materials to aerodynamics to propulsion technology the 787 has become 70% more fuel efficient than the 1950s-era four-engine Pratt & Whitney JT3D-powered Boeing 707s. This has considerably increased revenue potential through significantly better performance, improved fuel efficiency and lowered maintenance decreasing operating cost per seat mile of commercial aircraft.

The Ethnic Conflicts

Recent changes in American society have resulted in increasing number of minority students enrolling in colleges and universities. Differing views among these ethnic groups can sometimes cause conflicts for students of all races (Cozic 249). Some argue that students and universities benefit from these ethnic conflicts. Same time others believe that increasing racial diversity in American colleges and university has led to a decrease in the quality of education. People who support multiculturalism in universities believe that â€Å"students who can resolve conflict in racially diverse universities will be better prepared to succeed than students at universities that are more homogeneous†(Cozic 249). Conflict is expected, perhaps even healthy, in a social situation where people have different interests and compete for scarce resources (Duster 251). Some American schools are racially integrated, so â€Å"it is not surprising that students experience shock and tension when they arrive at their first experience of multiculturalism†(251). But shocks like this maybe a good preparation for future life. According to Duster, nowadays students are â€Å"far more competent, far more eligible, far more prepared than when this [Berkley] was an all-white university in 1950†³(252). Back in 1960s , when the campus was mainly white, almost every eligible student who applied to Berkley was admitted (252). But â€Å"when the United States changed its immigration laws in the 1970s, well-qualified candidates from China, Hong Kong, and Korea swelled the pool of applicants†(252). Suddenly, not everyone who was eligible could get in (252). The increasing number of minorities applying to universities created â€Å"increasingly ferocious competition at the same-sized admissions gate†(252). The media, so far has chosen to emphasize the beleaguered white student who has to adjust to affirmative action (252). Isn†t it a shame, stories imply, that these students are feeling uncomfortable in an environment that used to be their university (252). It isn†t theirs anymore (252). Since the demographics of the United States are changing at a fast rate, â€Å"shouldn†t the university population and curriculum reflect more of this new reality? â€Å"(252 – 53). Meanwhile, the quality of students at universities is only getting better. Duster implies that affirmative action exists because, â€Å"over the past two hundred years, blacks and Latinos have had a difficult time entering higher education, and that legacy hasn†t gone away†(253). There are economic barriers that restrict access to college for minorities. And these barriers aren†t disappearing. The smartest among them [Berkley students] also see that in a globalized economy, Berkley†s multiculturalism can make them better leaders†¦. (254). The opponents of cultural diversity believe that â€Å"affirmative action favors minorities whose average academic performance is unacceptably below university standards†(Cozic 257). D†Souza argues that the question is not whether universities should seek diversity but what kind of diversity. It seems that the primary form of diversity which universities should try to foster is diversity of mind (D†Souza 258). He says that â€Å"such diversity would enrich academic discourse, widen its parameters, multiply its objects of inquiry, and increase the probability of obscure and unlikely terrain being investigated†(258). According to D†Souza, the problem begins with a deep sense of embarrassment over the small number of minorities – blacks in particular – on campuses. University officials speak of themselves as more enlightened and progressive than the general population, so they feel guilty if the proportion of minorities at their institution is smaller than in surrounding society (259). As a consequence, universities agree to make herculean efforts to attract as many blacks, Hispanics, and other certified minorities as possible to their institutions (259). The number of minority applicants who would normally qualify for acceptance at selective universities is very small; therefore, in order to meet ambitious recruitment targets, affirmative action must entail fairly drastic compromises in admissions requirements (259). University leaders are willing to use unjust means to achieve their goal of equal representation, says D†Souza. For example, â€Å"the California legislature is considering measures to require all state colleges to accept black, Hispanic, white, and Asian students in proportion with their level in the population, regardless of disparity in academic preparation or qualifications among such groups† (259). Many selective universities are so famished for minority students that they will accept virtually anyone of the right color (260). For minority students, who struggled through high school, the courtship of selective universities comes as a welcome surprise. During their freshman year, many minority students discover that they are not prepared to the college work load and it is hard to keep up with another students. For minority students, especially those from disadvantaged backgrounds, these problems are often complicated by a difficult personal adjustment to a new environment (261). University leaders have discovered how displaced and unsettled minority freshmen can be, and typically respond by setting up counseling services and remedial education programs intended to assure blacks and Hispanics that they do belong, and that they can â€Å"catch up† with other students (261). For many minority undergraduates the university†s quest for racial equality produces a conspicuous academic inequality (261). In the minds of minority students, affirmative action is not a cause of their academic difficulties, but an excuse for white racism which is the real source of their problems (263).

Purpose of Life Essay

Are you really contented with your life? Do you even know the real purpose of life here on Earth? What is your purpose for waking up everyday? Why can you hear, see, smell, talk and think? What are you here for? Every life here on Earth has their own purpose of existence. The plants, they play a huge role on maintaining the cleanliness of our planet and the air we breathe. The animals, they serve as our food and source of life. But us humans, do we know our purpose? Of course, many would say yes, but then again is that our real purpose for living? According to the book â€Å"40 days of purpose† by Rick Warren, there are consequences of not knowing your purpose. One is, without knowing your purpose life will seem tiresome. Because if you do not know your purpose and so confusion will take control of you, and when that happens you just go with the flow like the river flowing into the sea. You just go round and round and back again. Second, without knowing your purpose life will seem unfulfilling. Like the saying goes history merely repeats itself because there is no contentment, no satisfaction at all. No matter how much we have we still ask for more. Third, without knowing your purpose life will seem uncontrollable. We often do things we think is right, but actually we are being deceived by the knowledge the world has put into us and not by our own knowledge that God has given us. But on the other hand, if you will know your purpose of living, there are also benefits from it. First, knowing the purpose of your life will give your life focus. Just like in a team, every team has one purpose and that is to attain a certain goal. Next is, knowing the purpose of your life will simply your life. In here comes fulfillment, contentment, joy and satisfaction. Third, knowing the purpose of your life will increase motivation in your life. Every good and bad things that happen in this world has a reason and a purpose, and it’s for us to find out. We only need to strive, work and be patient to discover it. Lastly, knowing the purpose of your life will prepare you for eternity. We all know that nothing is permanent in this world, we will all die in the future. But the question is are we ready when that time comes? Are we able to comply with the purpose where God has placed us? If you feel tired, unfulfilled and uncontrollable then it means that you are still in the process of knowing your purpose. But, if you are focused, living a simple life, motivated and prepared for the future, for eternity then you are living the purpose of God in your life. And so are you living with the purpose or are you leaving your purpose? Thank you! And God bless!

CRJS300 U3IP Research Paper Example | Topics and Well Written Essays - 750 words

CRJS300 U3IP - Research Paper Example The judicial branches of the federal state and federal government apply and interpret the law. The two systems are independent of the legislative and executive branches of government. The dual court of system was inherited during the colonial period. By 1789 when the U.S first mandated its constitution, the thirteen colonies had their own court system relating to the English way. The two systems developed alongside each other exercising their legal powers concurrently and at times overlapping the jurisdiction of one another. The federal system is less complicated compared to the state system. According to the U.S Constitution Article 111, it states that the Supreme Court has the highest judicial power in the United States. The federal judiciary has three main branches. The district courts are directly after the federal courts and deals with cases alleged to violating federal laws or constitution, cases involving federal states or government, maritime disputes, and cases involving citizens of different countries, foreign government or cases involving citizens of different states. The district court is made up of ninety-two district and has one bench in each of the fifty states and one in Puerto Rico and the District of Columbia. These districts courts have over twenty judges. The president appoints judges. The United State court of appeals comes before the district court. They are higher than district court. They deal with matters involving appeals, cases of Exchange Commission Securities. The court of appeal is made up of eleven judicial in the fifty states of America and one in Columbia District. Each of the eleven circuits consists of six to twenty seven judges. Supreme Court is the highest in the federal system of the United State of America (Kusha, 2013). This is the only court mandated by the constitution. This court has consisted of Eight Associate Judges and One Judge

Preliminary ruling procedure and family reunification rules in the EU Term Paper

Preliminary ruling procedure and family reunification rules in the EU - Term Paper Example is no provision for family re-unification with children, and the best relief that Cathy can get is applying for help at the European Court of Justice. In her application, Cathy argued in terms of the right of free citizenship movement, and the family re-unification directive. However, the tribunal the local tribunal sought an application to the European Court of Justice seeking to identify whether these directives over rule the New Caledonian Law. In analyzing the freedom of freely moving, and whether the application of this law in New Caledonia amounts to overruling their laws, it is essential to define citizenship (Kochenov, 2012). Under article 17 (1) of the European Union laws, a citizen of the European Union is a person who has the citizenship of a state under the European Union. Section 12 of the amended European Commission treaty provides for certain rights to citizens of the European Union, and amongst them includes the right of non-discrimination, and this applicable within the provisions of the treaty. Article 18 of the amended EC treaty gives individuals the right of free movement within member’s states, but under some limitation. This right of free movement is limited to the spouse, and to their children. In the case involving the Home Department secretary of State, against Chen Lavette, the European Union Court of Justice ruled that a European Union Citizen, has the right of residing in member states of the European Union, and this right does not contravene the laws of the member state (Sawyer and Blitz, 2011). In the case law, Catherine Chen was born in Northern Ireland; and therefore entitled to receive the Irish Citizenship. Mrs. Chen obtained an Irish passport for her, with the intention of using her child’s status to reside in Wales. However the British authorities refused to grant her residency permit. The British authorities sought guidance from the European court, and it made a decision favorable to Mrs. Chen (Wiesbrock, 2010). The ECJ

Analyse the ways in which sociologist point to the social nature of Essay

Analyse the ways in which sociologist point to the social nature of living with cancer as a teenager - Essay Example This is the moment that human beings use to plan for their future lives and school life. It is also the most vibrant stage in the human lifecycle because teenagers experience major changes in their bodies and they discover who they are i.e. their personality traits, likes and dislikes. Teenagers are also highly active and interactive thereby developing a large social network. However, this is not always the case with teenagers suffering from cancer. The diagnosis, treatment and management of cancer greatly interfere with the activities of this critical growth stage (Wawsczczyk 2005). According to sociologists this is the stage in life where teenagers learn to be independent from their parents and family members thereby focusing more on their future. However, this is not possible for teenagers suffering from cancer because they need utmost support, attention and care from their parents and family members for emotional, psychological and social support. Therefore, such teenagers are taken a step back from discovering their independence, potential, strengths and weaknesses (Kleinman1988). Also the school life, social life and employment are put on hold for an unknown period of time, which is in contrast to what should be happening in their lives. This is because they become isolated from their peers, adults and school; which is an important social setting for a child’s growth. Cancer treatment is too severe for them to concentrate in school work or find lenient jobs that are conducive to their state of health. It is also quite common for insurance companies to cancel insurance policies for such teenagers because they are not in school. Insurance companies demand that all children still living under the care of their parents should be attending school to enjoy the benefits of the life insurance policies taken by their parents (Wawsczczyk 2005). Various surveys and research conducted by sociologists

Holistic Nursing Research Paper Example | Topics and Well Written Essays - 1500 words

Holistic Nursing - Research Paper Example The term complementary is preferred because it conveys the idea that these therapies are used together with, rather than as a replacement for biomedical treatment. On the other hand, the term alternative conveys the thought of a therapy being used in place of a biomedical treatment. Finding a good definition for complementary therapies has been an uphill task. Several definitions have been proposed. The complementary therapy is a broad area of medicine that is made up of health systems, practices and modalities plus their accompanying beliefs. In the definition, the term complementary medicine is used n place of complementary therapies. However, the word â€Å"medicine† can be changed to â€Å"therapies†. There are more than 1700 identified complementary therapies. Classifying these therapies is as daunting as coming up with their definition. This is because the therapies vary and they encompass indigenous cultural practices that are vastly unknown in the western world. Additional challenges come up because the mechanisms of action for many complementary therapies are not known (Lange & Zahourek & Mariano 2013). NCCAM has suggested the following groups for complementary therapy: biological based therapies, mind-body therapies, manipulative and body-based therapies and energy therapies. NCCAM has noted that a complementary therapy is no longer classified as a complementary therapy once it becomes an accepted treatment for specific conditions (NCCAM, 2005). The boundaries between complementary therapy and the dominant health care systems keep changing. As a result, what may be considered as complementary at a point in time can be recognized as part of the mainstream healthcare later on . Complementary and alternative therapies are healthcare topics that have instigated discussion and debate in a large way. Many people in the US have shown considerable interest in these topics. This is evident